To de-activate your data filter, follow the steps below: Step-1: Navigate to the ‘admin’ section of your GA4 property. Step-2: Click on the ‘Data Settings’ drop-down menu under the ‘Property’ column: Step-3: Click on ‘Data Filters’. Step-4: Click on the three dots menu next to the data filter you want to deactivate: Step-5: Click on […]
Category: GA4 Tagging For Web Streams
Includes all the information about how you can collect and analyse data for web streams or web properties via the new GA4 also known as Google Analytics 4
GA4 Event Tracking Setup Google Analytics 4 Tutorial
What are Google Analytics 4 events? An event is the user’s interaction/activity with a web page element embedded on a website and/or mobile app. Following are examples of web page elements: video, image, button, form, scroll bar, external link, lightbox etc Following are the examples of users activities that can be tracked as events in […]
How to setup custom dimensions and metrics in GA4 Google Analytics 4 tutorial
In the earlier legacy version, we used to pass event details as event category, event action and event label. A few additions to this were optional, like event value, and other custom dimensions. In the case of GA 4, you can set the event scoped custom dimensions and custom metrics while setting up the event […]
Guide to set up for Google Analytics 4 GA4 Custom Events via Google Tag Manager
Custom events are the events in GA4 (Google Analytics 4) that you create and use. Google recommends that before you create a custom event, make sure that there is not an automatic, enhanced measurement or recommended event that already provides what you need. To set up custom events in GA4 via Google Tag Manager follow […]
How to enable Enhanced Measurement Tracking in GA4 Google Analytics 4
Enhanced Measurement Events is one of the categories of events in GA4. The other event categories are: Automatically Collected Events Recommended Events Custom Events Enhanced Measurement Events are automatically triggered and logged (i.e. recorded) on certain pre-defined user activities. But the events are logged only when you have enabled enhanced measurement. If you are brand […]
Guide to setup for user properties in Google Analytics 4 GA4
User properties are attributes that can be used to define segments of your user base, such as language preference or geographic location. These user properties provide additional context around the user and events they trigger on the webpage. User property may change over time. Google Analytics 4 by default automatically logs some user properties, as […]