Google Analytics 4 also provides the option to modify and create events in the analytics console only. Note that you can create or modify events based on the occurrence of other events and parameters. We already have a page view event firing on our thank-you page and we can use the basic parameters of the […]
Category: GA4 Tagging For App Streams
Contains information on how you can implement GA4 in your Apps and integration of firebase.
Guide to implementing scroll tracking in GA4 – GA4 Guide
Scroll tracking allows you to measure how website users are engaging with your content. It also provides the ability to change an unnecessarily high bounce rate to a meaningful and real bounce rate. What is scroll tracking in Google Analytics 4 Google Analytics 4 tracks scroll events by default through its enhanced measurement options. With […]
How to setup filters in GA4 Property – Google Analytics 4 – GA4 Guide
In Google Analytics 4 (GA4), you can include or exclude certain event data via a feature called ‘Data Filters’: The data filters are configured at the property level. These filters are applied to the event data from the date of creation and do not work retroactively. Since the data filters do not work retroactively, once you […]
How to test filters in GA4 – Google Analytics 4 Tutorial – GA4 Guide
Let’s create and apply a second exclude internal traffic data, filter to your GA4 property? Follow the steps below to create a second exclude internal traffic filter: Step-1: Navigate to the ‘Admin’ section of your GA4 property. Step-2: Click on ‘Data Streams’ under the ‘Property’ column. Step-3: Click on the name of the data stream […]
How to apply filters on GA4 property to exclude internal traffic – GA4 Guide
What is Internal Traffic in GA4? The traffic generated by you or your employees, suppliers and other service providers to your website is called the ‘Internal Traffic‘. These people are not your target audience and therefore we don’t need to track them. Internal traffic can easily skew your website usage metrics and therefore must be […]
How to edit a data filter in GA4?
To edit your data filter, follow the steps below: Step-1: Navigate to the ‘admin’ section of your GA4 property. Step-2: Click on the ‘Data Settings’ drop-down menu under the ‘Property’ column: Step-3: Click on ‘Data Filters’. Step-4: Click on the data filter you want to edit: Step-6: Make necessary changes and then click on the […]
How to deactivate and reactivate your data filter?
To de-activate your data filter, follow the steps below: Step-1: Navigate to the ‘admin’ section of your GA4 property. Step-2: Click on the ‘Data Settings’ drop-down menu under the ‘Property’ column: Step-3: Click on ‘Data Filters’. Step-4: Click on the three dots menu next to the data filter you want to deactivate: Step-5: Click on […]